by Jesse Mecham
Jesse Mecham and Mark Butler teach you how to manage your business cash flow, hone your business model, and not freak out about money.
Language
🇺🇲
Publishing Since
5/24/2021
Email Addresses
1 available
Phone Numbers
0 available
March 22, 2025
<p>In today's episode, Mark takes inspiration from George Constanza, the perpetually underachieving and romantically inept character from Seinfeld, to confront his negative business habits. In the episode "The Opposite," George realizes that he's always followed his intuiton, but every decision he's made has turned out to be wrong -- he's dissapointed in where his life has ended up, and in his failures with women. So, he decides to do the opposite, that is, everything his intuition tells him to do, he does the opposite. The result is predictably hilarious, and leads to George talking to women previously out of his league, and eventually landing his dream job managing the New York Yankees.</p> <p> </p> <p>Mark has started employing the "Constanza Protocol," as he calls it, in business, as a way to break negative habit loops. As he has stated on multiple episodes, Mark struggles with the idea of having and managing employees (even good ones!) and his urge is to retreat to work he can do on his own -- like automating tasks or building new software tools. Under the Constanza Protocol, however, he has to do the opposite and instead run toward the manager/employee relationship, schedule calls and check ins, talk about hours and whether his employees are feeling happy about their workflow.</p> <p> </p> <p>Maybe he won't be as successful as George, but it is a useful way to recognize your negative patterns and break out of them.</p> <p> </p> <p>Mark Butler</p> <p>The Money School: <a href= "https://moneyschool.works">https://moneyschool.works</a></p> <p><a href="https://markbutler.com">https://markbutler.com</a></p> <p><a href= "https://letsdothebooks.com">https://letsdothebooks.com</a></p> <p> </p> <p>Jesse Mecham</p> <p>YNAB</p> <p><a href= "https://www.youneedabudget.com">https://www.youneedabudget.com</a></p>
February 21, 2025
Jesse Mecham, CEO of YNAB, discusses the inevitability of change in accounting processes with Mark Butler, founder of The Money School, and how to prepare for technological disruptions.
February 7, 2025
<p>Recently YNAB announced a major shake up in the way it talks about money. Jesse explains how the realization that each of YNAB's Four Rules was really just a variation of Rule One ("give every dollar a job") led to a deeper conversation about YNAB's core identity. Every year when the executive team met to reasses the company's purpose and direction, the team would change the stated purpose of the company. It became clear that YNAB wasn't a budgeting app, and it wasn't a set of rules for managing money -- there was some self-actualization happening in users that wasn't being captured by the way YNAB presented its method. Eventually the team landed on the word "spendfulness," to describe a state of spending money with purpose and intention.</p> <p> </p> <p>Jesse discusses how the company has evolved to this point, and where it plans to go now that it has redefined its purpose and even changed it's methods (YNAB dropped the Four Rules for the Five Questions).</p> <p> </p> <p>Mark wraps up the conversation musing on the pursuit of leisure, and why he has such a hard time indulging in leisure pursuits.</p> <p> </p> <p>Mark Butler</p> <p>The Money School: <a href= "https://moneyschool.works">https://moneyschool.works</a></p> <p><a href="https://markbutler.com">https://markbutler.com</a></p> <p><a href= "https://letsdothebooks.com">https://letsdothebooks.com</a></p> <p> </p> <p>Jesse Mecham</p> <p>YNAB</p> <p><a href= "https://www.youneedabudget.com">https://www.youneedabudget.com</a></p>
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