by Rebecca Ward, CID | Interior Designer, Interior Design Mentor, Designers Coach
A show for the curious creatives who want to learn what it takes to become an interior designer. Welcome to the Design Curious podcast! Each week, you'll learn practical skills every designer needs to develop regardless of whether you want to work for yourself or someone else. You'll learn secrets from professional interior designers to help you avoid costly mistakes & regrets. You'll be encouraged & empowered to overcome your fears of change, failure & money. With my 20 yrs of experience, I'll help you on the RIGHT WAY to get started. Discover if interior design is the career for you!
Language
🇺🇲
Publishing Since
8/13/2022
Email Addresses
2 available
Phone Numbers
1 available
April 21, 2025
<p>What makes turnkey interior design services unique, and how do they differ from full-service design?</p><p>In this episode, I break down turnkey styling—the extra layer of service that transforms an empty house into a completely livable home. Learn the difference between standard full-service design (which includes mood boards, floor plans, and furnishings) and turnkey services that add those final touches clients need to simply "turn the key" and move in.</p><p>I walk you through exactly what turnkey items to include in each room—from luxurious sheets and towels to kitchen essentials, decorative accessories, and organizational solutions.</p><p>I also share practical advice on sourcing these items, asking clients the right questions about their lifestyle needs, and even including a personal story about learning the importance of offering sheet selection to clients. You'll discover how offering these additional services not only delights your clients but can also become a valuable addition to your design business.</p><p>If you are looking for a roadmap for implementing turnkey styling in your design business, this episode is a must-listen. By the end, you'll understand how to anticipate your clients' every need and create a home that's truly ready for living from day one.</p><p>Tune in now!</p><p><strong>Why you’ve got to check out today’s episode:</strong></p><ul><li>Discover how to expand your design services beyond traditional full-service interior design with turnkey styling</li><li>Learn specific room-by-room turnkey recommendations - a complete checklist for implementing turnkey styling service in your design business</li><li>Gain insights on how to build a reputation for exceptional, comprehensive interior design services that clients will love and recommend</li></ul><p>Check out the show notes >>> <a href="https://rwarddesign.com/episodes/turnkey-styling-services-your-clients-will-love/" target="_blank" rel="noopener noreferer">Turnkey Styling Services Your Clients Will Love</a></p><p><strong>Links Mentioned:</strong></p><ul><li>Sourcing for sheets and comforters? Check out <a href="https://cozyearth.com/">Cozy Earth</a> and use code DESIGNCURIOUS for 40% off</li></ul><p><strong>NEXT STEPS:</strong></p><ul><li><strong>Join</strong> the<a href="https://rwarddesign.com/my-design-mentor/"> </a><a href="https://rwarddesign.com/my-design-mentor/">My Design Mentor</a> to kickstart a successful career in interior design!</li></ul><p><strong>Grab your freebies:</strong></p><ul><li><strong></strong><a href="https://view.flodesk.com/pages/63d183d4b4f015f30446db98">Your Roadmap to a Career in Interior Design</a></li><li><a href="https://view.flodesk.com/pages/62ca13a9d53d17693563a9b5">3 Things I Wish I had known when I Started my Career</a></li></ul><p><strong>Connect With Me:</strong></p><ul><li><strong>Email:</strong> <a href="mailto:[email protected]">[email protected]</a></li><li><strong>Instagram:</strong> <a href="https://www.instagram.com/rwarddesign/">@rwarddesign</a> </li><li><strong>Website</strong> at<a href="https://rwarddesign.com/"> </a><a href="https://rwarddesign.com/">rwarddesign.com</a></li></ul><p>Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...</p><p><strong>Timestamps:</strong></p><p>(0:00) Introduction</p><p>(02:01) Full-Service Interior Design vs. Turnkey Service</p><p>(05:13) Turnkey Items for Kitchen</p><p>(06:48) Turnkey Items for Bathroom</p><p>(08:04) Turnkey Items for Bedroom</p><p>(11:16) Turnkey Items for Living Room & Common Areas</p><p>(13:49) Enhancing Client Experience with Turnkey Services</p>
April 14, 2025
<p>Struggling to make your interior design business stand out in a crowded market?</p><p>In this episode, I sit down with Nicole Lashae Ben, a design strategy expert who reveals how interior designers and product manufacturers can boost their brand awareness and revenue. Nicole shares her journey from watching HGTV as a middle schooler to creating Thrive in Design, a company that helps creative professionals develop powerful marketing strategies.</p><p>Nicole offers practical advice for designers looking to elevate their brand, including the importance of finding a specific niche and creating partnerships with complementary brands. She explains how design thinking and strategic storytelling can help you connect with clients emotionally, using examples from successful companies like Nike.</p><p>Ready to elevate your interior design brand and increase your client base? Tune in now and start your journey to a more successful, distinctive design brand!</p><p><strong>Featured Guest:</strong></p><p><a href="https://www.instagram.com/thriveindesign" target="_blank" rel="ugc noopener noreferrer">Nicole Lashae Ben</a>, MA, CEO and Founder of <a href="https://www.thriveindesign.co/" target="_blank" rel="ugc noopener noreferrer">Thrive In Design</a>, is a seasoned expert in the interior design industry with over 17 years of experience. A graduate of Syracuse University and the Savannah College of Art and Design, she founded Thrive In Design to help interior product companies boost brand awareness and revenue through a human-centered approach.</p><p> Nicole has successfully implemented strategies that have generated over $15 million in sales and won over two dozen sales awards for top international brands. Her proprietary method, A.C.E. The Journey, enhances customer experiences and equips sales teams to secure more specifications. Nicole is passionate about the intersection of design and strategy, striving to ensure that both thrive in the industry.</p><p><strong>Why you’ve got to check out today’s episode:</strong></p><ul><li>Learn how to collaborate with complementary brands to scale your design business</li><li>Understand how finding your specific niche and telling your authentic brand story across all platforms can transform your business</li><li>Get practical advice on avoiding burnout while building a successful design business</li></ul><ul><p><br></p></ul><p>Check out the show notes >>> <a href="https://rwarddesign.com/episodes/how-to-make-your-interior-design-brand-stand-out-in-a-crowded-market/" target="_blank" rel="ugc noopener noreferrer">How to Make Your Interior Design Brand Stand Out in a Crowded Market </a></p><p><strong>NEXT STEPS:</strong></p><ul><li>Get on the waitlist <a href="https://rwarddesign.myflodesk.com/launch-your-business-bootcamp" target="_blank" rel="ugc noopener noreferrer">Launch Your Business Bootcamp</a> to secure your spot</li><li><strong>Join</strong> the<a href="https://rwarddesign.com/my-design-mentor/" target="_blank" rel="ugc noopener noreferrer"> </a><a href="https://rwarddesign.com/my-design-mentor/" target="_blank" rel="ugc noopener noreferrer">My Design Mentor</a> to kickstart a successful career in interior design!</li></ul><p><strong>Grab your freebies:</strong></p><ul><li><strong></strong><a href="https://view.flodesk.com/pages/63d183d4b4f015f30446db98" target="_blank" rel="ugc noopener noreferrer">Your Roadmap to a Career in Interior Design</a></li><li><a href="https://view.flodesk.com/pages/62ca13a9d53d17693563a9b5" target="_blank" rel="ugc noopener noreferrer">3 Things I Wish I had known when I Started my Career</a></li></ul><p><strong>Connect With Me:</strong></p><ul><li><strong>Email:</strong> <a href="mailto:[email protected]" target="_blank" rel="ugc noopener noreferrer">[email protected]</a></li><li><strong>Instagram:</strong> <a href="https://www.instagram.com/rwarddesign/" target="_blank" rel="ugc noopener noreferrer">@rwarddesign</a> </li><li><strong>Website</strong> at<a href="https://rwarddesign.com/" target="_blank" rel="ugc noopener noreferrer"> </a><a href="https://rwarddesign.com/" target="_blank" rel="ugc noopener noreferrer">rwarddesign.com</a></li></ul><ul><li><br></li></ul><p>Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...</p>
April 7, 2025
Host RISA WARD discusses how interior designers integrate aging-in-place principles into projects and become a Certified Aging-in-Place Specialist to tap into a growing market, which helps designers create homes that adapt to changing needs.
LuAnn Nigara
IDCO Studio
Alice Lane
Business of Home, Kaitlin Petersen
Ballard Designs
Jenna Kutcher
Business of Home, Dennis Scully
Bespoke FM
Amy Porterfield
Mel Robbins
Laura Thornton, Interior Designer
Unknown author
Lori Harder | YAP Media
Country and Town House
Darla Powell
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