by Christina Kaye
Each week, Author Coach & Editor, Christina Kaye, sits down for an engaging chat with an indie author who has achieved success in self-publishing. She’ll ask each guest host to talk about the biggest struggle they had early in their careers and how they overcame that issue and achieved self-publishing success. You will learn from your peers exactly what you should do to realize your own dream of a successful writing career!
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🇺🇲
Publishing Since
1/3/2019
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May 24, 2024
<p>You absolutely could hire a professional publicist, and if you have the money to invest several thousand dollars in one, then that’s something you should absolutely consider. </p><p>Getting your book out there in the world rather than relying solely on your tiny “bubble” of contact on social media and even with your subscribers is the most important and effective book marketing strategy ever. </p><p>But if you’re like most authors, investing thousands, even if it’s a worthwhile and smart investment in your author career, is just not feasible. </p><p>Believe it or not…you can absolutely act as your own publicist and you can pitch media contacts and secure appearances entirely on your own.</p><p><strong>It isn’t easy, mind you, but it’s okay…I GOTCHU!</strong></p><p>In this episode of Successfully Selfpublish, the podcast, I sit down with veteran and super popular publicist to authors, Ashley Bernardi of Nardi Media, to chat about how you can and should immediately begin pitching media opportunities even before your book is published. We’ll also talk about Ashley’s top tips for nailing your pitches and increasing your chances of getting booked!</p><p><strong>Highlights from This Episode:</strong></p><ul><li>Ashley talks about the importance of book publicity 7:53</li><li>Ashley gives us her thought on the best type of media for book promotion 11:56 </li><li>How to begin pitching for the first time as an author 16:27</li><li>When you should actually begin pitching media outlets 23:10</li><li>Ashley’s best tips on finding the right media contacts to pitch 30:17</li><li>Whether you need a Media One Sheet and what that is 35:59</li><li>Ashley’s top takeaway tips on self-publicity 38:59</li></ul><br/><p><strong><u>Important Links Mentioned in this Episode:</u></strong></p><p>Work with Christina Kaye<strong> </strong><a href="https://authorcoachchristinakaye.com/" rel="noopener noreferrer" target="_blank">HERE</a>.</p><p>Shop BookishThingsAndSuch by Christina Kaye on Etsy <a href="https://bookishthingsandsuch.etsy.com/" rel="noopener noreferrer" target="_blank">HERE</a>.</p><p>Find Ashley Bernardi, follow her, and work with her <a href="https://nardimedia.com/" rel="noopener noreferrer" target="_blank">HERE</a>. </p><p>Try ProWritingAid for Free <a href="https://prowritingaid.com/?gad_source=1&gclid=Cj0KCQjw0ruyBhDuARIsANSZ3wo1dG79aYTjKpl3L_okJ2B9pIKqRKOzDOdH6irv1UQ299gJIsh3fucaAssXEALw_wcB" rel="noopener noreferrer" target="_blank">HERE</a>. </p><p>Follow Christina Kaye on all major social media platforms</p><p>@AuthorCoachChristinaKaye</p><p>Register for the FREE webinar, 5 Essential Steps to Writing a Bestselling Book <a href="https://bestsellingbookwebinar.getresponsesite.com/" rel="noopener noreferrer" target="_blank">HERE</a>!</p><p>Sign up for Finish Your Book Bootcamp <a href="https://fbfbootcamp.getresponsesite.com/" rel="noopener noreferrer" target="_blank">HERE</a>!</p><p><strong>Please Rate, Review, and Follow this Podcast on Apple or Android!</strong></p>
May 10, 2024
<p><strong>Your brand is about so much more than a logo and the colors you choose to use. It’s the promise you make to readers every time they come across your content that tells them who you are, what you write, and what they can expect from you every time you share anything with them.</strong></p><p>Many authors don’t think to create a cohesive and complete brand, but not only is it important to do so, it’s something you should do long before you even create your first piece of content or put anything out there into the world. </p><p>Your brand should not just represent you as an author, it should also act as a magnet, attracting those readers who are actively seeking to buy and read books just like yours. </p><p>And if you take the time to build it properly, that’s exactly what will happen – you’ll draw in hundreds and thousands of your target audience, and they’ll find it much easier to get to know, like, and trust you, which is the foundation for gaining loyal customers. </p><p>But how do we set up an author brand that is unique and magnetic? </p><p>In this episode of Successfully Selfpublish, I sit down with another selfpublishing professional, AG Billig, and we discuss every single actionable step you can and should take to build an effective and attractive author brand, so you can immediately begin finding and connecting with your target audience of readers and they can get familiar with you and the promise</p><p>you make to them every day.</p><p><strong>Highlights from This Episode:</strong></p><ul><li>The first step is knowing your identity as an author 6:25</li><li>Deciding what you want to share with readers 10:25</li><li>Choosing your brand color palette 17:18</li><li>Deciding on your brand fonts to use in content 19:05</li><li>Should you create and use a logo 25:08</li><li>How to create a hooky tagline or slogan 32:53</li><li>Putting all the elements together to build your brand 38:53</li></ul><br/><p><strong><u>Important Links Mentioned in this Episode</u>:</strong></p><p>Work with Christina Kaye <a href="https://authorcoachchristinakaye.com/" rel="noopener noreferrer" target="_blank">HERE</a>.</p><p>Shop my resources and bookish gifts on Etsy <a href="https://bookishthingsandsuch.etsy.com/" rel="noopener noreferrer" target="_blank">HERE</a>.</p><p>Find AG Billing online and learn more <a href="https://www.selfpublishingmastery.com/" rel="noopener noreferrer" target="_blank">HERE</a></p><p><strong>Follow me on all social media platforms</strong></p><p><strong>@AuthorCoachChristinaKaye</strong></p><p><a href="https://docs.google.com/document/d/1Qi80tx9HuP1wW3AhSdgFe0MXklyuQfDtCLd8Taoq96A/edit?usp=share_link" rel="noopener noreferrer" target="_blank">CLICKHERE</a> to Read the Transcript for Episode 81!</p><p><strong>Please Rate, Review, and Follow this Podcast to help more</strong></p><p><strong>authors discover us and learn from this show!</strong></p>
May 10, 2024
<p>Official New Trailer for Successfully Selfpublish, the top-ten rated podcast for authors!</p>
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