by Kristin Fisher
Welcome to The Buyerside Chat Podcast! The podcast for product business owners looking to get inside the mindset of a Buyer to scale profitably. With bi-weekly chats from a seasoned retail buyer, Kristin Fisher, you will gain insights into product strategy, e-commerce, pricing, wholesale, marketing, outsourcing, mindset, and beyond. Whether you are a maker, brick & mortar boutique owner, or run your own e-commerce business, this podcast will become your new go-to!<br><br>Join Kristin Fisher, Retail Strategy Coach and Founder of the e-commerce gifting brand, Bocu, each week as she shares her advice & strategies for other product based businesses.
Language
🇺🇲
Publishing Since
2/24/2023
Email Addresses
1 available
Phone Numbers
0 available
April 14, 2025
<p><strong style="background-color: transparent; color: rgb(0, 0, 0);">Register for the FREE Faire Success Blueprint Workshop happening LIVE on 4/28/25: </strong><a href="https://kristinfishercoaching.com/faireblueprint" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);"><strong>https://kristinfishercoaching.com/faireblueprint</strong></a><strong style="background-color: transparent; color: rgb(0, 0, 0);"> </strong></p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">The </span>most successful<span style="background-color: transparent; color: rgb(0, 0, 0);"> brands on Faire have a few key things in common - and if you're not seeing the results you want, it’s probably because your page is missing one (or all) of them.</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">As a former corporate buyer, I’ve audited </span>hundreds<span style="background-color: transparent; color: rgb(0, 0, 0);"> of Faire pages, and I can tell you with certainty: the best-performing shops have dialed in three core things. And today, I’m breaking them down for you so you can start seeing results—</span>fast.</p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">Inside this episode, we’re talking about:</span></p><ul><li><span style="background-color: transparent;">The </span><strong style="background-color: transparent;">#1 mistake</strong><span style="background-color: transparent;"> that’s costing you Faire sales (and how to fix it)</span></li><li><span style="background-color: transparent;">Why your </span><strong style="background-color: transparent;">imagery</strong><span style="background-color: transparent;"> matters way more than you think—and exactly what to focus on</span></li><li><span style="background-color: transparent;">Pricing and MOQs: how to set them </span><strong style="background-color: transparent;">strategically</strong><span style="background-color: transparent;"> so buyers take you seriously</span></li><li><span style="background-color: transparent;">The secret to </span><strong style="background-color: transparent;">optimized product listings</strong><span style="background-color: transparent;"> that don’t just inform buyers—but sell to them</span></li></ul><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">Whether you’re just getting started on Faire or your shop has been sitting stagnant for months, these simple changes can make a </span>massive<span style="background-color: transparent; color: rgb(0, 0, 0);"> impact on your visibility, conversions, and </span>actual sales.</p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">Plus, if you want to go </span>deeper<span style="background-color: transparent; color: rgb(0, 0, 0);"> into the </span>exact<span style="background-color: transparent; color: rgb(0, 0, 0);"> blueprint for success on Faire, be sure to check out my </span><strong style="background-color: transparent; color: rgb(0, 0, 0);">FREE Faire Success Blueprint Workshop</strong><span style="background-color: transparent; color: rgb(0, 0, 0);"> (link below).</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">Enjoy the chat!</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);"> ✨ </span><strong style="background-color: transparent; color: rgb(0, 0, 0);">Register for the FREE Faire Success Blueprint Workshop</strong><span style="background-color: transparent; color: rgb(0, 0, 0);"> </span><strong style="background-color: transparent; color: rgb(0, 0, 0);">HERE: </strong><a href="https://kristinfishercoaching.com/faireblueprint" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">https://kristinfishercoaching.com/faireblueprint</a><span style="background-color: transparent; color: rgb(0, 0, 0);"> </span></p><p><br></p><p><br></p><p></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">CONNECT FURTHER WITH KRISTIN!</span></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">Listen to the private podcast series UNLOCKING FAIRE - </span><a href="http://kristinfishercoaching.com/unlocking-faire-private-podcast" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204); background-color: transparent;">Get instant access HERE</a></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">Ready to scale on Faire? Check out </span><a href="https://kristinfishercoaching.com/fairebootcamp" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204); background-color: transparent;">The Faire Bootcamp</a></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">Website: </span><a href="http://kristinfishercoaching.com/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204); background-color: transparent;">kristinfishercoaching.com</a></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">Instagram </span><a href="https://www.instagram.com/KRISTINFISHERCOACHING/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204); background-color: transparent;">@kristinfishercoaching</a></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">Contact: </span><a href="mailto:[email protected]" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204); background-color: transparent;">[email protected]</a></p>
March 31, 2025
<p><span style="background-color: transparent; color: rgb(0, 0, 0);">Are your Wholesale MOQs (Minimum Order Quantities) secretly sabotaging your sales? If you've been keeping your MOQs super low, hoping it will attract more buyers… it might actually be turning them away.</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">In this episode, I'm pulling back the curtain on one of the most common (and costly) mistakes I see product brands making on Faire and in wholesale: </span><strong style="background-color: transparent; color: rgb(0, 0, 0);">setting their opening order minimums too low.</strong><span style="background-color: transparent; color: rgb(0, 0, 0);"> </span></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">I get it—you want to make it easy for retailers to buy from you. But the reality? A low MOQ can actually hurt your brand’s credibility, reduce your profitability, and make buyers hesitate before placing an order.</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">In this chat, we’re diving into:</span></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">- The biggest mistakes brands make when setting their MOQs (and why they’re costing you money)</span></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">- How wholesale buyers </span>really<span style="background-color: transparent; color: rgb(0, 0, 0);"> think about minimum order requirements</span></p><p>- The psychology behind pricing and perceived value in retail</p><p>- Why a <strong style="background-color: transparent; color: rgb(0, 0, 0);">higher</strong><span style="background-color: transparent; color: rgb(0, 0, 0);"> MOQ actually attracts </span><strong style="background-color: transparent; color: rgb(0, 0, 0);">better</strong><span style="background-color: transparent; color: rgb(0, 0, 0);"> wholesale buyers</span></p><p>- The right way to set both your <strong style="background-color: transparent; color: rgb(0, 0, 0);">opening order</strong><span style="background-color: transparent; color: rgb(0, 0, 0);"> and </span><strong style="background-color: transparent; color: rgb(0, 0, 0);">reorder</strong><span style="background-color: transparent; color: rgb(0, 0, 0);"> minimums for maximum profit</span></p><p>- How to confidently increase your MOQs without scaring buyers away</p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">If you’ve been playing small with your wholesale strategy, consider this your permission slip to </span><strong style="background-color: transparent; color: rgb(0, 0, 0);">level up and charge what your brand is worth.</strong></p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">Enjoy the chat!</span></p><p></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">CONNECT FURTHER WITH KRISTIN!</span></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">Listen to the private podcast series UNLOCKING FAIRE - </span><a href="http://kristinfishercoaching.com/unlocking-faire-private-podcast" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Get instant access HERE</a></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">Ready to scale on Faire? Check out </span><a href="https://kristinfishercoaching.com/fairebootcamp" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">The Faire Bootcamp</a></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">Website: </span><a href="http://kristinfishercoaching.com/" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">kristinfishercoaching.com</a></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">Instagram </span><a href="https://www.instagram.com/KRISTINFISHERCOACHING/" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">@kristinfishercoaching</a></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">Contact: </span><a href="mailto:[email protected]" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">[email protected]</a></p>
March 17, 2025
<p><span style="background-color: transparent; color: rgb(0, 0, 0);">The new-year energy has </span>officially<span style="background-color: transparent; color: rgb(0, 0, 0);"> worn off, and if you’re feeling like you’ve slipped back into old habits, you’re not alone. But before you spiral into a Q1 slump, let’s talk about </span><strong style="background-color: transparent; color: rgb(0, 0, 0);">spring cleaning your business</strong><span style="background-color: transparent; color: rgb(0, 0, 0);">—aka the quarterly reset you </span>need<span style="background-color: transparent; color: rgb(0, 0, 0);"> to keep your business on track (and making money) all year long.</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">I swear by this process, and if you make it a habit, you’ll feel less overwhelmed, make smarter decisions, and actually </span>enjoy<span style="background-color: transparent; color: rgb(0, 0, 0);"> planning for the next year instead of dreading it.</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">In this episode, we’re diving into:</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">> The 5 key areas you </span>need<span style="background-color: transparent; color: rgb(0, 0, 0);"> to evaluate every quarter - from goals to inventory management to your marketing.</span></p><p>> Why forecasting (not goal-setting) is the real secret to growth</p><p>> How to spot product trends early (before you get stuck with inventory no one wants)</p><p>> The #1 marketing question you should be asking yourself regularly</p><p>> The easiest way to identify operational bottlenecks before<span style="background-color: transparent; color: rgb(0, 0, 0);"> they drain your time & money</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">And yes, we’re also talking about </span><strong style="background-color: transparent; color: rgb(0, 0, 0);">physically</strong><span style="background-color: transparent; color: rgb(0, 0, 0);"> cleaning up your business—because a cluttered space = a cluttered mind.</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">Want to stop feeling behind and start running your business like the CEO you </span>actually<span style="background-color: transparent; color: rgb(0, 0, 0);"> are? Hit play and let’s do this!</span></p><p><br></p><p><strong style="background-color: transparent; color: rgb(0, 0, 0);">Mentioned in This Episode:</strong></p><p><a href="https://kristinfishercoaching.com/goalsettingworkshop" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Goal Setting Workshop</a><span style="background-color: transparent; color: rgb(0, 0, 0);"> – Get clarity & set Quarterly and Annual financial + growth goals that actually work for your product based business.</span></p><p><br></p><p><strong style="background-color: transparent; color: rgb(0, 0, 0);">Let’s connect!</strong><span style="background-color: transparent; color: rgb(0, 0, 0);"> Get extra insights, tips, and resources when you join my email list. </span><a href="https://kristinfishercoaching.com/contact" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Sign up here</a><span style="background-color: transparent; color: rgb(0, 0, 0);">.</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">Enjoy the chat!</span></p><p></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">CONNECT FURTHER WITH KRISTIN!</span></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">Listen to the private podcast series UNLOCKING FAIRE - </span><a href="http://kristinfishercoaching.com/unlocking-faire-private-podcast" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204); background-color: transparent;">Get instant access HERE</a></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">Ready to scale on Faire? Check out </span><a href="https://kristinfishercoaching.com/fairebootcamp" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204); background-color: transparent;">The Faire Bootcamp</a></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">Website: </span><a href="http://kristinfishercoaching.com/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204); background-color: transparent;">kristinfishercoaching.com</a></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">Instagram </span><a href="https://www.instagram.com/KRISTINFISHERCOACHING/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204); background-color: transparent;">@kristinfishercoaching</a></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">Contact: </span><a href="mailto:[email protected]" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204); background-color: transparent;">[email protected]</a></p>
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