by Michelle B Griffin and Michelle J Raymond (#MichelleSquared)
The LinkedIn™ Branding Show empowers entrepreneurs, experts, and businesses on how to use personal and business branding on LinkedIn™ to win dream clients and land industry opportunities outside of the often talked about LinkedIn clichés. Join your hosts, Michelle B Griffin and Michelle J Raymond, aka #MichelleSquared, for real conversations plus actionable takeaways with a community of powerful and impactful professionals looking to grow with a "good together" approach to personal and business branding. Learn more at MichelleSquared.com and purchase The LinkedIn™ Branding Book on Amazon.com
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Publishing Since
5/5/2022
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April 17, 2025
<p>Are you ready to start showing up and even posting content on LinkedIn, but have a LONG list of roadblocks preventing you from stepping out? </p><p>Those fears are REAL and we've been there too. This episode explores the common fears most of us face on LinkedIn and how to overcome them. Plus, we share some personal fears that have kept us off track and how we get back in the game.</p><p><br></p><p>We'd love to hear from you. Share your journey with us for a future shout-out on the show. </p><p><br></p><p><strong>CONTACT US:</strong></p><p>Michelle J Raymond is a globally recognized LinkedIn™️ for business growth speaker, author and consultant. Her services – audit & strategy, LinkedIn training and LinkedIn profile rewrites. </p><p>LinkedIn: <a href="https://www.linkedin.com/in/michellejraymond/%E2%81%A0%E2%81%A0%E2%81%A0%E2%81%A0">https://www.linkedin.com/in/michellejraymond/</a></p><p>Website: <a href="https://b2bgrowthco.com/%E2%81%A0%E2%81%A0%E2%81%A0">https://b2bgrowthco.com/</a></p><p><br></p><p>Michelle B. Griffin is an international personal branding & PR speaker, strategist, author, podcaster, and LinkedIn® visibility expert. </p><p>As the founder of Brand Leaders® and the <strong>Own Your Lane® Recognition Roadmap, </strong>she advises, speaks and trains B2B industry experts to clarify their value, grow strategic visibility, and lead with lasting authority.</p><p>LinkedIn: https://www.linkedin.com/in/michellebgriffin/ Websites: <a href="https://michellebgriffin.com/">https://michellebgriffin.com</a> and <a href="https://ownyourlane.io/">OwnYourLane.io</a></p><p>Buy your copy on Amazon- </p><p>The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth - https://mybook.to/The_LinkedIn_Branding_Book </p><p><a href="https://michellesquared.com/">https://MichelleSquared.com</a></p><p><br></p><p><strong>LINKS</strong></p><p><a href="https://www.amazon.com/LINKEDIN-BRANDING-BOOK-Personal-Exponential/dp/0645602906/ref=asc_df_0645602906?mcid=93eb343991173b19b51093a9e0c1f43c&hvocijid=18192491310212290648-0645602906-&hvexpln=73&tag=hyprod-20&linkCode=df0&hvadid=721245378154&hvpos=&hvnetw=g&hvrand=18192491310212290648&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9011660&hvtargid=pla-2281435176698&psc=1">The LinkedIn Branding Book + Workbook</a></p><p><a href="https://www.amazon.com/Position-Yourself-Four-Step-Personal-Authority-ebook/dp/B0DQW41JHK/ref=sr_1_1?crid=2JJ12HTNM40Q7&dib=eyJ2IjoiMSJ9.mlQvE1H0a1XcLB8zS6H-PBKrNgv4Lid3_-riwzDQ8otHe7E3rgHB5lEjXVCJRoKfKs6WgRyO9YN4lKgRPNbrHRSlMqyJBKVunl9Nu1yuann4OCu1A52cFXbvx8FfhXXPl8D3qblBktco4XR9jPoZVVANhBbOCR3l7ban-dhRFVYJJGpGee_HAwq-VuEsNLigXuNbZ94Wh2TYZYnsLS2sU3ZKuyhrqcREKiQtGnO5qVo.AwRFRiWQqKcO1vqQAQUc7ue7aS2AfvEyPalfI5y-Eto&dib_tag=se&keywords=position+yourself&qid=1743628828&s=books&sprefix=positon+yoruself%2Cstripbooks%2C83&sr=1-1">Position Yourself Personal Branding Planner</a></p><p><a href="https://www.amazon.com/Business-Gold-Awareness-Authority-Advantage-ebook/dp/B09M348JRJ/ref=sr_1_1?crid=1MPKB6XBAWE64&dib=eyJ2IjoiMSJ9.7ea6MKlGatkz4gc8FKOH8A.UBiM82lqwCzAt3UMb4OAGjUz8HAw4fGXiVgRJOklrCU&dib_tag=se&keywords=Business+gold+linkedin&qid=1743628866&s=books&sprefix=business+gold+linkedin%2Cstripbooks%2C70&sr=1-1">Business Gold: LinkedIn Company Pages</a></p><p><br></p><p><strong>SUBMIT YOUR QUESTION:</strong></p><p>Simply DM both Michelles on LinkedIn to submit your question for a future episode. </p><p><br></p><p><strong>TRANSCRIPT:</strong></p><p>The episode transcript is available to <a href="https://share.descript.com/view/Zl2jLQ2ULIo"></a><a href="https://share.descript.com/view/oaLhQBRWAiB"></a>read here.</p>
April 10, 2025
<p>Ready to build and boost your personal brand on LinkedIn? For our 150th episode, we our 5 years of personal brand building, the mistakes we made, successes we found, all by going ALL IN on the power of a personal brand on LinkedIn.</p><p><br></p><p>Learn the best tips and the "LinkedIn starter pack" we suggest to solidify your brand. We're excited to share our journey as we cheer you on in building yours. </p><p><br></p><p>We'd love to hear from you: Share with us your journey for a future shout-out on the show. </p><p><br></p><p><strong>CONTACT US:</strong></p><p>Michelle J Raymond is a globally recognized LinkedIn™️ for business growth speaker, author and consultant. Her services – audit & strategy, LinkedIn training and LinkedIn profile rewrites. </p><p>LinkedIn: <a href="https://www.linkedin.com/in/michellejraymond/%E2%81%A0%E2%81%A0%E2%81%A0%E2%81%A0" target="_blank" rel="ugc noopener noreferrer">https://www.linkedin.com/in/michellejraymond/</a></p><p>Website: <a href="https://b2bgrowthco.com/%E2%81%A0%E2%81%A0%E2%81%A0" target="_blank" rel="ugc noopener noreferrer">https://b2bgrowthco.com/</a></p><p><br></p><p>Michelle B. Griffin is an international personal branding & PR speaker, strategist, author, podcaster, and LinkedIn® visibility expert. </p><p>As the founder of Brand Leaders® and the <strong>Own Your Lane® Recognition Roadmap, </strong>she advises, speaks and trains B2B industry experts to clarify their value, grow strategic visibility, and lead with lasting authority.</p><p>LinkedIn: https://www.linkedin.com/in/michellebgriffin/ Websites: <a href="https://michellebgriffin.com/" target="_blank" rel="ugc noopener noreferrer">https://michellebgriffin.com</a> and <a href="https://ownyourlane.io/" target="_blank" rel="ugc noopener noreferrer">OwnYourLane.io</a></p><p>Buy your copy on Amazon- </p><p>The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth - https://mybook.to/The_LinkedIn_Branding_Book </p><p><a href="https://michellesquared.com/" target="_blank" rel="ugc noopener noreferrer">https://MichelleSquared.com</a></p><p><br></p><p><strong>LINKS</strong></p><p><a href="https://www.amazon.com/LINKEDIN-BRANDING-BOOK-Personal-Exponential/dp/0645602906/ref=asc_df_0645602906?mcid=93eb343991173b19b51093a9e0c1f43c&hvocijid=18192491310212290648-0645602906-&hvexpln=73&tag=hyprod-20&linkCode=df0&hvadid=721245378154&hvpos=&hvnetw=g&hvrand=18192491310212290648&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9011660&hvtargid=pla-2281435176698&psc=1" target="_blank" rel="noopener noreferer">The LinkedIn Branding Book + Workbook</a></p><p><a href="https://www.amazon.com/Position-Yourself-Four-Step-Personal-Authority-ebook/dp/B0DQW41JHK/ref=sr_1_1?crid=2JJ12HTNM40Q7&dib=eyJ2IjoiMSJ9.mlQvE1H0a1XcLB8zS6H-PBKrNgv4Lid3_-riwzDQ8otHe7E3rgHB5lEjXVCJRoKfKs6WgRyO9YN4lKgRPNbrHRSlMqyJBKVunl9Nu1yuann4OCu1A52cFXbvx8FfhXXPl8D3qblBktco4XR9jPoZVVANhBbOCR3l7ban-dhRFVYJJGpGee_HAwq-VuEsNLigXuNbZ94Wh2TYZYnsLS2sU3ZKuyhrqcREKiQtGnO5qVo.AwRFRiWQqKcO1vqQAQUc7ue7aS2AfvEyPalfI5y-Eto&dib_tag=se&keywords=position+yourself&qid=1743628828&s=books&sprefix=positon+yoruself%2Cstripbooks%2C83&sr=1-1" target="_blank" rel="noopener noreferer">Position Yourself Personal Branding Planner</a></p><p><a href="https://www.amazon.com/Business-Gold-Awareness-Authority-Advantage-ebook/dp/B09M348JRJ/ref=sr_1_1?crid=1MPKB6XBAWE64&dib=eyJ2IjoiMSJ9.7ea6MKlGatkz4gc8FKOH8A.UBiM82lqwCzAt3UMb4OAGjUz8HAw4fGXiVgRJOklrCU&dib_tag=se&keywords=Business+gold+linkedin&qid=1743628866&s=books&sprefix=business+gold+linkedin%2Cstripbooks%2C70&sr=1-1" target="_blank" rel="noopener noreferer">Business Gold: LinkedIn Company Pages</a></p><p><br></p><p><strong>SUBMIT YOUR QUESTION:</strong></p><p>Simply DM both Michelles on LinkedIn to submit your question for a future episode. </p><p><br></p><p><strong>TRANSCRIPT:</strong></p><p>The episode transcript is available to <a href="https://share.descript.com/view/Zl2jLQ2ULIo" target="_blank" rel="ugc noopener noreferrer"></a><a href="https://share.descript.com/view/oaLhQBRWAiB" target="_blank" rel="ugc noopener noreferrer"></a>read here.</p>
April 3, 2025
<p><strong>IN THIS EPISODE:</strong></p><p> AI and automation on LinkedIn are commoditizing everything, whether it's connections, whether it's comments, whether it's content. There is so much blending into one, making it harder to stand out. </p><p><br /></p><p>In this week's episode, we share our "LinkedIn Surprise and Delight" top strategies to build conversations, connections, communities, and collaborations for your brand.</p><p>We'd love to hear what you think of this week's show. Connect with both Michelles and let us know.</p><p><br /></p><p><strong>CONTACT US:</strong></p><p>Michelle J Raymond is a globally recognized LinkedIn™️ for business growth speaker, author and consultant. Her services – audit & strategy, LinkedIn training and LinkedIn profile rewrites. </p><p>LinkedIn: <a href="https://www.linkedin.com/in/michellejraymond/%E2%81%A0%E2%81%A0%E2%81%A0%E2%81%A0" rel="ugc noopener noreferrer" target="_blank">https://www.linkedin.com/in/michellejraymond/</a></p><p>Website: <a href="https://b2bgrowthco.com/%E2%81%A0%E2%81%A0%E2%81%A0" rel="ugc noopener noreferrer" target="_blank">https://b2bgrowthco.com/</a></p><p><br /></p><p>Michelle B. Griffin is a personal branding speaker, strategist author, podcaster, and LinkedIn® visibility expert. </p><p>As the founder of Brand Leaders® and the <strong>Own Your Lane® personal positioning system </strong>she advises, speaks and trains industry experts to clarify their value, grow strategic visibility, and lead with lasting authority.</p><p>LinkedIn: https://www.linkedin.com/in/michellebgriffin/ Websites: <a href="https://michellebgriffin.com/" rel="ugc noopener noreferrer" target="_blank">https://michellebgriffin.com</a> and <a href="https://ownyourlane.io/" rel="ugc noopener noreferrer" target="_blank">OwnYourLane.io</a></p><p>Buy your copy on Amazon- </p><p>The LinkedIn Branding Book, The Power of Two: Build YourPersonal and Business Brand on LinkedIn for Exponential Growth - https://mybook.to/The_LinkedIn_Branding_Book </p><p><a href="https://michellesquared.com/" rel="ugc noopener noreferrer" target="_blank">https://MichelleSquared.com</a></p><p></p><p><strong>SUBMIT YOUR QUESTION:</strong></p><p>Simply DM both Michelles on LinkedIn to submit your question for a future episode. </p><p><br /></p><p><strong>TRANSCRIPT:</strong></p><p>The episode transcript is available to <a href="https://share.descript.com/view/Zl2jLQ2ULIo" rel="ugc noopener noreferrer" target="_blank"></a><a href="https://share.descript.com/view/oaLhQBRWAiB" target="_blank" rel="ugc noopener noreferrer">read here.</a></p>
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Daniel Murray
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