by Create Ape
Join Zach and Alessandro, the team behind Create Ape, as they unpack the agency’s evolution—from a generalist UX shop to a MedTech-focused powerhouse. Hear real stories, wins, and hard lessons from the pivot. Dive deep into the intersection of design, business, and innovation in healthcare UX—and how AI is reshaping it all. Whether you're in MedTech or just love smart product thinking, this podcast delivers insights you won’t want to miss.
Language
🇺🇲
Publishing Since
4/3/2025
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0 available
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April 3, 2025
<p>In the inaugural episode of UXRx by Create Ape, hosts Zachary Newton and Alessandro Fard dive deep into the genesis of Create Ape and its recent pivot towards the healthcare and med-tech industries. They share their extensive backgrounds in UX/UI design and development, discuss the origins of the Create Ape brand, and recount the company’s early days and significant growth, especially during the COVID-19 pandemic. The conversation spotlights the importance of good UX in healthcare applications, the challenges of scaling a business, and the exciting future of leveraging AI in med-tech. Reflecting on their recent decision to focus on healthcare, the hosts elaborate on the rewarding aspects of impacting patient care positively and set the stage for the show’s ongoing journey.</p><p><br></p><p>00:00 Introduction to UX Rx Podcast</p><p>00:35 Meet the Hosts: Zachary and Alessandro</p><p>01:32 The Origin of Create Ape</p><p>03:55 Early Days and Growth of Create Ape</p><p>05:35 Challenges of Scaling Up</p><p>08:41 Impact of COVID-19 on Create Ape</p><p>14:51 Pivoting to Med Tech and Medical Focus</p><p>21:22 The Urgent Need for Better Healthcare UX</p><p>21:52 Personal Experiences in Healthcare Design</p><p>22:25 The Broad Scope of Healthcare Design</p><p>23:21 The Critical Role of UX in Healthcare</p><p>24:54 Challenges and Frustrations in Healthcare UX</p><p>26:57 The Importance of Compliance in Healthcare Design</p><p>29:38 The Business Impact of Good UX in Healthcare</p><p>33:20 The Role of AI in Healthcare UX</p><p>38:15 Ideal Med Tech Clients and Projects</p><p>43:13 Final Thoughts and Lessons Learned</p>
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