by Lexi Yoo NP
The Better Yoo Project Podcast is a weekly series covering the topics of functional medicine, case studies from her practice, nutrition of all varieties (Keto, Paleo, Vegan, Pegan, Macros, Low Fod Map, Cardiometabolic) etc, the role of the nurse practitioner, entrepreneur, hormones optimization, injectables and aesthetics, fitness and recovery, nutragenomics and supplement use! The host is Lexi Yoo NP, wife -mom-small business owner- nurse practitioner, hormone balancer, gut guru, thyroid investigator, fitness fanatic, and health hacker out of the Hoosier State.
Language
🇺🇲
Publishing Since
1/6/2020
Email Addresses
1 available
Phone Numbers
0 available
April 21, 2025
<p>Kelli Binnings is a brand psychology-obsessed creative with 15+ years of experience shaping brands across industries like travel, fitness, beauty, and wellness. She specializes in uncovering a brand’s core identity to craft meaningful, people-minded strategies that authentically connect with audiences and teams.</p><p><br></p><p>We’re learning all about brand building with Kelli today as she offers invaluable insights into creating authentic, people-centered brands, specifically in the wellness industry. We explore the critical importance of personal authenticity and the challenges of maintaining it in the fast-paced world of social media. Kelli shares tips on how to build a memorable and trustworthy brand by focusing on perception, consistency, and audience engagement. We also discuss the balance between authenticity and professionalism, which can sometimes be complicated in the health and wellness space. Kelli even tells us her methods of how to overcome branding pitfalls and measure success. </p><p><br></p><p>Topics discussed in this episode include:</p><p>• Why authenticity is crucial for creating resonant, people-centered brands, especially in healthcare.</p><p>• How maintaining authenticity on social media can be challenging for healthcare professionals.</p><p>• Why perception and consistency are essential for building a trustworthy brand identity.</p><p>• How personal branding influences business success and pre-establishes trust with clients.</p><p>• Strategies that can overcome common branding pitfalls like inconsistency in messaging.</p><p>• How storytelling and case studies can engage audiences while respecting patient confidentiality.</p><p>• Why balancing authenticity with professionalism is vital in our industry.</p><p>• Tools that can be used for effective content creation and scheduling, even for beginners.</p><p>• Why measuring brand success involves customer feedback, surveys, and engagement metrics.</p><p>• How to stay ahead with marketing trends and adapt strategies for ongoing relevance.</p><p>• Why niche specialization can be challenging.</p><p>• How blending transparency with creativity can effectively market your services.</p><p>• What foundational elements are key when building a consistent and trustworthy brand presence.</p><p>• How Kelli's resources, like her brand course and quiz, can aid in refining brand strategies.</p><p><br></p><p><br></p><p>Follow our Instagram https://www.instagram.com/lexiyoonp or visit us at https://www.yoodirecthealth.com </p><p><br></p><p>How to Build SMART Brands course: https://www.howtobuildsmartbrands.com/course </p><p><br></p><p>SMART Brand Quiz: https://howsmartisyourbrand.scoreapp.com</p><p><br></p><p>Brand Measurement Toolkit: https://buildsmartbrands.myflodesk.com/brandmetricstoolkit </p><p><br></p><p>Kelli on Instagram: https://www.instagram.com/buildsmartbrands </p><p><br></p><p>Kelli on LinkedIn: https://www.linkedin.com/in/kellibinnings </p>
April 14, 2025
<p>Dr. Leonard Pastrana specializes in cellular optimization medicine and has multiple certifications in peptide therapy from the American Academy of Anti-aging and Seeds Scientific Research and Performance. Dr. Pastrana is a faculty member and one of only six certified clinical instructors from Seeds Scientific research and performance. He is currently the only Pharmacist to have this honor. Dr. Pastrana is also the head supplement formulator for multiple companies, including nuBioAge.</p><p><br></p><p>We’re exploring insights from the Clinical Application of Longevity Medicine (CALM) conference and introducing Regenatides today, a groundbreaking nutraceutical featuring BPC-157 and TB4 Frag. These peptides promise to enhance gut health, reduce inflammation, and accelerate recovery. We also discuss the fascinating realm of oral peptides and the challenges of their bioavailability, highlighting innovative solutions like SNAC technology. Additionally, Dr. Pastrana unveils a new certification course in longevity medicine, designed for medical practitioners eager to explore cardiometabolic optimization and longevity strategies.</p><p><br></p><p>Topics discussed in this episode include:</p><p>• How regenerative peptides revolutionize medicine, focusing on their impact on gut health and recovery.</p><p>• Why Regenatides is a game-changing nutraceutical.</p><p>• Why oral peptides, like larazotide and BPC-157, are transforming healthcare with improved bioavailability.</p><p>• How SNAC technology boosts peptide absorption, exemplified by oral semaglutide.</p><p>• Why incorporating peptides into aesthetic treatments and gut health regimens optimizes healing.</p><p>• How Dr. Pastrana’s new clinical application of longevity medicine course targets cardiometabolic optimization.</p><p>• Why the course focuses on essential aspects like gut health, immune regulation, and stress management.</p><p>• How live Q&A sessions are integrated into the course.</p><p>• Why there is growing interest in clinical longevity medicine (resulting in a course waitlist).</p><p>• Why collaboration and innovative peptide therapies are emphasized at the CALM conference.</p><p><br></p><p>Follow our Instagram https://www.instagram.com/lexiyoonp or visit us at https://www.yoodirecthealth.com </p><p><br></p><p>Longevity Certification course: https://nubioage.com/longevity-certification</p><p><br></p><p>nuBioAge Regenatides: https://shop.nubioage.com/products/regenatides</p><p><br></p><p>Dr. Leonard Pastrana on Instagram: https://www.instagram.com/leonardpastrana </p>
April 7, 2025
<p>Nathalie Niddam is a holistic nutritionist, longevity educator, and speaker dedicated to promoting health and vitality into later years. She hosts the LONGEVITY with Nathalie Niddam, a podcast where she explores strategies for extending your healthspan. Nathalie is an expert in bioregulator peptides, which are compounds that activate the body’s natural rejuvenation systems. She combines science and holistic care to drive meaningful health transformations and aims to reshape the conversation around aging, helping individuals live longer, healthier lives.</p><p><br></p><p>We’re jumping into the world of biohacking and nutrition with Nathalie in this episode, as she shares her transformative journey from a corporate career to becoming a pioneer in nutrition and longevity. With her rich background in physiology and fitness, she reveals how food can be a powerful tool for wellness in our modern world. We explore essential aspects of biohacking, such as bone quality, sleep enhancement, and stress management, while dispelling myths and emphasizing foundational habits. Natalie also provides insights into longevity-promoting supplements and the significance of mitochondrial health despite it often being overlooked.</p><p><br></p><p>Topics discussed in this episode include:</p><p>• Why Natalie's anthropology-inclined mentor influenced her perspective on nutrition education.</p><p>• Why bone quality should be prioritized over bone density for reducing fracture risks.</p><p>• How nutrient absorption, exercise routines, and hormone therapy can impact bone health.</p><p>• Why biohacking is misunderstood as offering shortcuts when, in reality, core principles remain.</p><p>• How practical sleep strategies can enhance sleep quality, including sleep masks and temperature control.</p><p>• Why stress management and boundary setting are crucial in a fast-paced world.</p><p>• How the SOLTEC magnetic device is a game changer in improving deep sleep and relaxation.</p><p>• Why supplements like rapamycin and urolithin A are great for their longevity benefits.</p><p>• How mitochondrial health and pathways like mTOR and AMPK relate to longevity.</p><p>• Why gut health is so important, supported by a comprehensive supplement stack for gut integrity.</p><p>• How foundational practices like fasting can support overall health.</p><p>• Why maintaining a balanced diet and regular physical activity can’t be overlooked.</p><p><br></p><p><br></p><p>Follow our Instagram https://www.instagram.com/lexiyoonp or visit us at https://www.yoodirecthealth.com </p><p><br></p><p>Nathalie’s website: https://www.natniddam.com </p><p><br></p><p>Nathalie on Instagram: https://www.instagram.com/nathalieniddam </p><p><br></p><p>LONGEVITY with Nathalie Niddam on Apple: https://podcasts.apple.com/us/podcast/longevity-with-nathalie-niddam/id1534355704 </p><p><br></p><p>LONGEVITY with Nathalie Niddam on Spotify: https://open.spotify.com/show/6p3R333ynb3OT3oqXmcWUd?si=c49e57c34f874622</p>
The Peptide Queen
Nathalie Niddam
Dr. Tyna Moore
Ben Greenfield
Karen Martel Hormone Specialist
Dr. Amie Hornaman
Jay Campbell
Max Lugavere
Dr. Gabrielle Lyon
Dr. Mark Hyman
Rupa Health
Everyday Wellness™
Ben Pakulski
Christa Biegler
Erin Holt
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