by 消费新知
新鲜热辣的消费相关新数据,新事件,新趋势,帮你看懂中国消费者。 主播介绍: 【Neo】 曾在电商和在线教育行业创业 操盘过千万粉丝的项目 觉得说真话很有意思 【Renee】 消费者行为研究者 「消费新知」天团首席女主播 数据和开蚌都可以看很久很久
Language
🇨🇳
Publishing Since
2/10/2021
Email Addresses
1 available
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0 available
April 11, 2025
<p style="color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;" data-flag="normal">健康是恒久的主题,而“未病先防”正在成为年轻人新的消费共识,也展示出一系列有意思的养生趋势。<br><br>【本期主要内容】<br><br>00:16 什么是防御型养生族<br>04:10 恐怖热搜创造健康焦虑<br>13:58 23点的成人摇篮曲和壶铃小能手的遮光眼罩<br>21:24 有功能的食物才值得吃吗<br>24:13 健康消费里“听劝”的年轻人<br>27:36 健康焦虑的表现与驱动力<br>32:14 养生的社交属性<br>34:56 无法降级的健康消费<br>37:39 产品趋势:社交游戏化养生与中式养生回归<br><br>【本期主播介绍】<br><br>Neo<br>曾在电商和在线教育行业创业<br>操盘过千万粉丝的项目<br>觉得说真话,很有意思<br><br>Renee<br>消费者行为研究者<br>「消费新知」天团首席女主播<br>数据和开蚌都可以看很久很久<br></p>
March 21, 2025
<p style="color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;" data-flag="normal">在全球化浪潮下,进口和国外品牌的食品早已进入我们的日常生活,从超市货架上的进口零食到餐厅里的异域食材,它们不仅丰富了我们的饮食选择,这条跨越重洋的味觉航线,也记录着中国餐桌与世界交融的奇妙轨迹。<br><br>【本期主要内容】<br><br>01:29 进口食品的线下专卖与线上狂欢<br>06:10 假作真时的麦丽素和甜美青春里的白色恋人<br>10:07 两千公里直送的爱情120<br>16:41 现在我们买什么进口食物<br>21:46 进口美食的平替经济学<br>31:54 那些只吃进口货的宠物宝宝<br>35:36 从纯血到混血的本地化<br>39:07 在临期食品店里发现黑巧克力遗珠<br>41:46 进博会效应<br>47:29 靠热搜出圈的俄罗斯商品馆和车厘子<br><br>【本期主播介绍】<br><br>Neo<br>曾在电商和在线教育行业创业<br>操盘过千万粉丝的项目<br>觉得说真话,很有意思<br><br>Renee<br>消费者行为研究者<br>「消费新知」天团首席女主播<br>数据和开蚌都可以看很久很久<br></p>
March 7, 2025
<p style="color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;" data-flag="normal">在越来越多的跟消费相关的新闻报道中,非遗频频出现,非遗体验成为消费新热点,它是文化传承的体现,也是消费升级的表现。<br><br>【本期主要内容】<br><br>01:19 非遗好物的销量暴涨249%<br>05:29 从龙井到牛瘪汤,非遗美食雅俗共赏<br>14:21 年轻人追戏曲,审美迎来回旋镖<br>19:04 非遗品牌化中的联名产品<br>21:08 商业街区,魔幻灯会和文创园区<br>24:36 消费者为何愿意为非遗体验买单<br>28:56 非遗美食改变我们的饮食日常<br>31:39 槐花色拉大战白人饭<br>35:07 梦回8090的一碗粉<br>42:02 非遗热点主导假日经济<br>48:04 Z世代在非遗经济中的角色<br><br>【本期主播介绍】<br><br>Neo<br>曾在电商和在线教育行业创业<br>操盘过千万粉丝的项目<br>觉得说真话,很有意思<br><br>Renee<br>消费者行为研究者<br>「消费新知」天团首席女主播<br>数据和开蚌都可以看很久很久<br></p>
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